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What Our Clients Say
Governments and Associations
For companies, the importance of government and association outreach goes without saying. To convey organization positions and interests, governments and associations also have their own communication needs. Facing the complex and rapidly changing China market, foreign governments need insight into the local political, economic and social conditions. For Chinese government agencies and companies wanting to go abroad, finding the best way to communicate the organization’s position and background is essential for finding success overseas.
Employees at North Head have educational and professional backgrounds in international relations and politics, as well as a deep understanding about how governments work and how to influence the policymaking process. We help foreign government agencies monitor Chinese policies and market trends and industry associations enhance their influence on the international stage. We also provide key assistance for local Chinese government organizations wanting to expand their presence on the international stage.
Industrial and Manufacturing
For industrial and manufacturing companies, the days of silent production may be long gone. In recent years, industrial and manufacturing companies have found themselves having to establish a presence on social media to build exposure and attract media interest for effective B2B outreach. Industrial and manufacturing companies are intimately linked with the economic and social development of China and must deal with issues related to government policies, industry standards, industrial restructuring, land usage, environmental protection, labor relations and community relations. As a result of this wide range of issues, resource and policy sensitive companies can easily run into trouble or trigger crises.
North Head supports companies meet business targets by creating a focused communications strategy to connect with the government, industry associations, media, key customers and other key stakeholders. We also help companies establish comprehensive communications, brand protection and crisis management systems to identify and engage crises as they emerge. We monitor government policies as they come out and gauge the pulse of public discourse to allow brands to lead business development.
Science and Technology
Advancement in technology is the driving force for progress in the 21st Century. While some technology companies have already entered into market competition; others, especially those in strategic emerging industries, have experienced varying degrees of restricted market access. In China, technology companies face a wide range of challenges, including a rapidly changing market, homogenous competition, R&D and innovation bottlenecks and the protection of intellectual property rights.
Based on the development stage, scale and service type, market complexity may vary greatly between technology companies. North Head has strong experience in in working with multinational technology companies. Regardless of whether it is helping new companies build reputation to take a leading position in the market; or assisting SMEs establish a professional communications framework and meet sales targets; or maintaining the reputation of established multinationals, we have the experience, expertise and knowledge to meet your needs.